Posted June 2, 2017

Rockford Systems expands executive sales team

Rockford Systems expanded its executive sales management team by adding new sales leadership for key accounts and realigning its regional sales organization.

The steps are being taken in direct response to company growth and surging market demand for its machine safeguarding solutions and services, the company said.

Mike Spain joined the company as director of key accounts, a new position within the company. Spain is a 22-year veteran of the machine safeguarding and automation industries, having held senior sales management positions at RSA, Omron, IDEC Corp., and Klocker Moeller. He will report directly to Matt Brenner, vice president of sales.

"We are in a period of rapid growth and will benefit from Mike's wealth of experience in sales management, competitive intelligence, marketing and strategic planning," said Brenner. "He is a proven leader with a passion for finding innovative solutions to complex challenges - a great addition to our sales team."

Rockford Systems also realigned management of its sales territories and shifted resources to support key markets.

Under the new structure, regional sales manager and safety specialist Phil Reuter has been reassigned to the Central region. Also, Steve Emanual has been promoted to regional sales manager for the Eastern region. Emanual was formally the company's installation manager, a position he held for 16 years.