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Posted February 12, 2014

Greenlee makes personnel moves

Greenlee announced several promotions within its sales and marketing structure with Denis Hanna, Joel Smith, Tim Vanderaa. Kim Schleiff and Becky Neys taking on new or expanded roles.


“These new sales leadership roles are critical to our continued success,” said Doug Eichner, Greenlee senior vice president and general manager, Electrical Division. “We’ve made significant progress reaching our customers in 2013. In order to progress to the next level we need to refine our organizational structure and continue to focus on delivering compelling solutions focused around our key value statement: faster, safer, and easier.”

Hanna will move into the position of Director of Sales, Utility, responsible for developing and implementing strategic plans at the Investor Owned Utilities throughout the U.S.

Smith will move into the position of Director of Contractor Development, responsible for developing and fostering relationships with the largest and most influential electrical and utility contractors in the U.S.

Vanderaa will move into the position of Director of Sales – Distribution, responsible for developing and executing Greenlee’s distribution sales strategy with key partner distributors and national accounts throughout the U.S.

All three will all report to Matt Sisco, Vice President of Sales.

Schleiff has accepted the position of Director, Marketing and Retail. She will continue current duties in Marketing and take on sales leadership of Retail accounts. She will continue to report to Eichner.

Neys will join Schleiff’s team as the National Sales Manager - Retail, responsible for the sales, profitability and operational performance for all Greenlee accounts in the retail channel.

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